Set in a remotely located, top secret research facility, our AW 2019/20 campaign draws inspiration from the technology that created it. Cryptically, an intentionally unspecified location, St. Elsewhere takes us to a make-believe crystal testing site, where an unidentified host is exploring the institute’s latest prototypes.Watch video
Essential like building blocks, our flatbacks assortment is getting a hotfix version makeover and a notable new microsize. Now available in ss2, our flagship Chaton Rose MAXIMA is fast approaching microscopic proportions.
Chaton Rose MAXIMA: ss2
Bigger isn’t always better. As evidence, we submit to you our new microsize machine-cut Chaton Rose MAXIMA: the smallest round flatback stone in the world. Its 12-facet cut means that it’s not only perfectly exact, but perfectly brilliant, which makes this stone a conclusive, cross-segment must have.
Now in Hotfix
Chaton Rose MAXIMA: ss3, ss4
Creating intricate crystal designs is a no-brainer with our microsize machine-cut Chaton Roses MAXIMA in ss3 and ss4, which are both now available in hotfix versions. Standardize your design with our MAXIMA hotfix transfers, or let your imagination run wild and apply each stone piece-by-piece. Whatever your method, experimenting with these microsizes just became elementary.
Now in Hotfix
Chaton Rose MAXIMA with Bottom Coatings
Some hypothesized it was impossible, that it could never be done. So, naturally, we put our best and brightest minds to the test, and the results speak for themselves: our machine-cut Chaton Roses MAXIMA in popular bottom-coatings Crystal Bermuda Blue and Crystal Nightfall now also come in hotfix versions.
Now in Hotfix
Classic, refined and now available in hotfix version, Round Cabochons are never not on-trend. Perfect as a stand-alone statement or accompanied by various other stones, their smooth, facetless surfaces are effortlessly striking and give a touch of elegance to any garment or accessory.
Elusive as they are, our formulas have been perfected to pack the perfect punch. From Dark Indigo to Vintage Rose, these new hues are complimented by the extension of several colors to include fancy and sew-on stones.
The perfect shade for after-hours adornment, the dye from Dark Indigo’s namesake plant was for centuries traded along the Silk Road as a highly valued commodity. As pure as it is mesmerizing, this new hue pairs well with cooler platings, such as Ruthenium or Rhodium, for a sleek, on-trend look or seasonal accessory.
Femininity is always on-trend, which is artfully embodied by the soft blush tones of Vintage Rose. Gentle and sophisticated, this dusty pink hue can effortlessly crown anything from haute couture gowns to glam-rock sunglasses and doesn’t appear to be leaving the trend forecast spotlight anytime soon.
Crystal Peacock Green
Reminiscent of the lush blue-green hues of Topkapi’s palace gardens and the iridescently colored feathers of its many avian inhabitants, Crystal Peacock Green is both exotic and delicate. Its iridescent nature pairs exceptionally well with our Nacre Pearls in Pearlescent Peacock Green or with complimentary jewel-toned crystals for a winter-ready show stopper.
Now in Fancy & Sew-on Stones
Eye-catching and seductive, Light Siam has long reigned supreme as one of most highly sought-after shades of crystal. Now available in various fancy and sew-on stones, use of this fashion-forward staple is more diversified than ever and pairs well with our full range of platings.
Now in Fancy Stones
Black Diamond’s pale, vintage-like hue gives this shade an otherworldly feel that gracefully captivates its beholder. Now available in various fancy stones, Black Diamond has become particularly versatile and makes the perfect centerpiece for any of our cool-toned platings.
Geometrically perfect, our assortment of new cuts and accompanying range extensions are as sleek as they are chic. One of this season’s stand-outs, our Royal Chaton MAXIMA, features a double-tilted cut for even greater brilliance.
Royal Chaton MAXIMA
The quest for perfection is driven by experimentation and modification. All too deserving of this endeavour are our flagship machine-cut Chatons MAXIMA, which will now proudly feature a new, more brilliant cut and 18 facets on bigger sizes. More shiny and spectacular than ever before, our Royal Chatons MAXIMA are ready and waiting for their runway close-up.
Slim Baguette MAXIMA 2H: 18x6mm
A classically cool shape found in every designer’s repertoire, the Slim Baguette is both timeless and modern. Available in a two-hole sew-on version in various colors, these machine-cut stones are perfect for creating chunky geometric patterns or a subtle elegant trim.
Pyramid MAXIMA: 5mm, 12mm
Chic, edgy and four-sided, our machine-cut Pyramid MAXIMA now comes in an additional two sizes for even wider impact. Also now available as hotfix stones and in various colors, these show-stoppers are the ultimate glam embellishment and transition flawlessly from day to nightwear.
Fashionable and practical, our assortment of new products is all about couture closures. This glamorous selection of crystal and brass buttons provides the perfect twist to any garment or accessory. Not to mention, they are fun to fasten!
Button MAXIMA 2H
Not one for the all-over bling? Minimalists looking for just a touch of eye-catching extra will love our new crystal Buttons. Available in two sizes and with the AB coating, these premium quality two-holed stones are not only pretty but also practical.
Brass Button Star
Available as a setting with one loop in our Silver, Gold and Rhodium platings, our Brass Buttons are the next big thing in couture closures. Refined and ready for any intergalactic inspired piece, our Star shaped Brass Buttons are comprised of Pears MAXIMA in 8x4.8mm and Chatons MAXIMA in ss18 and ss15.
Brass Button, Flower
Flower power may have originated in the ‘60s but it’s a fashion trend that’s here to stay. Comprised of Navettes MAXIMA in size 8x4mm and a single Chaton MAXIMA in ss18, our Flower shaped Brass Buttons make the perfect floral-inspired embellishment.
Brass Button, Circle
Our classic Circle Brass Buttons add the perfect touch of subtle flare to any garment or accessory. Comprised of Chatons MAXIMA in ss18 and ss12, these rounded beauties are versatile, timeless and ready for their debut.
Brass Button, Pinwheel
Modern and intriguing, these Pinwheel shaped Brass Buttons give just a slight hint of edge. Comprised of Pears MAXIMA in 10x6mm and a single Chaton MAXIMA in ss39, these closures are funky and fun to fasten.
Our fine jewelry stones will see several new innovations this season, which include several new gorgeous cuts and our new Aurora Borealis and Radiance coatings. Both suitable for lost-wax casting, ours are the first and only coatings for cubic zirconia available on the worldwide market.
Aurora Borealis (AB)
Revitalizing and revolutionary, the Aurora Borealis coating is no longer confined to the world of crystal. Now available on our round-cut zirconia stones, this classic coating, which is suitable for lost-wax casting, is a market-first in this stone category and takes jewelry design to a whole new level.
Sophisticated and striking, our new Radiance coating is skillfully saturated to eye-catching perfection. Now available on our round-cut zirconia stones, this new coating is suitable for lost-wax casting and serves as the perfect on-trend, winter wardrobe accent.
A solitaire staple since the rise of Bohemian aristocratic fashion during the 16th century, Oval Cabochons need little else to make their intended statement. Available in various sizes and colors of our zirconia and nanogems, including our stunning Blue and Gold Aventurine, these unique stones are the essence of effortless luxury.
A time-honored classic, the pear shape is not only a perfect stand-alone stone, but also essential for creating delicate floral patterns. Our new Pear Cabochons come in various sizes and colors and are particularly effective in our exclusive opal hues.
The tried and true symbol of romance, heart-shaped stones are as popular and relevant today as ever. Available in the most extensive range of both zirconia and nanogems sizes and colors, our new Heart-cut stones are perfectly symmetrical and polished to perfection.